A Quirky Flavored-Water Brand Tries to Grow Up

Bai Brands had great success after its offbeat Super Bowl ad starring Christopher Walken and Justin Timberlake. But can it replicate that victory while striving for a more mature tone?. via NYT Business Day http://j.mp/2w40vRf
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A Quirky Flavored-Water Brand Tries to Grow Up

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